We’re Doing Great with Pok Pok

Challenge

Launching a podcast that aligned with the brand’s values and audience.

What we did

We developed the show strategy, conducted competitive analysis, and built a full production plan.

Results

Pok Pok is an award winning children’s app and the owners wanted to launch a podcast for imperfect parents. Story On helped develop the strategy for the show along with a competitive analysis and full production plan. The podcast, We’re Doing Great, launched with excellence from the first episode, creating tangible brand value and audience engagement for the customers of Pok Pok.

Client

Full name

Date

March 2023

Role

Role name

Challenge

Launching a podcast that aligned with the brand’s values and audience.

What we did

We developed the show strategy, conducted competitive analysis, and built a full production plan.

Results

Launching a podcast that aligned with the brand’s values and audience.

30%

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30%

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Challenge

Launching a podcast that aligned with the brand’s values and audience.

What we did

We developed the show strategy, conducted competitive analysis, and built a full production plan.

How we helped

Pok Pok is an award winning children’s app and the owners wanted to launch a podcast for imperfect parents. Story On helped develop the strategy for the show along with a competitive analysis and full production plan. The podcast, We’re Doing Great, launched with excellence from the first episode, creating tangible brand value and audience engagement for the customers of Pok Pok.

The story continues.

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